Marketing Content Manager job in Yardley, PA | MMIT

Marketing Content Manager
MMITYardley, PAa month ago
Company Description

MMIT is growing from the leading drug coverage data business into a comprehensive, integrated market access company serving pharmaceutical manufacturers, health insurers, PBMs and healthcare IT companies. Their suite of applications is designed to manage an ever-changing proprietary set of pharmacy and medical benefit information and to provide a structured view of complex market access information. By embedding their data and SaaS applications across healthcare, they help ensure transparency, consistency and informed prescription decisions across the MMIT Network. They partner with hundreds of payers and pharma manufacturers ensuring that their products continually capture and analyze coverage and restriction criteria for more than 98% covered lives.



Job Description

The Content Manager, reporting to the Director of Content Marketing, is a key role within the commercial organization. This role is responsible for driving MMIT’s brand and market credibility by producing compelling thought leadership and promotional content to elevate the MMIT brand.
The Content Manager will work closely with the marketing team to advise on and execute against MMIT’s multipronged content strategy. The ideal candidate will have a journalist’s ability to tell a compelling story and a marketer’s ability to develop content that aligns with MMIT’s broader marketing and business objectives.
Responsibilities will include:
  • Providing copy support for a range of internal and external copy needs across formats and channels, including blog posts and articles, case studies, social media messaging, brochures, press releases and internal communications, web and email copy, and more
  • Strategizing and developing both thought leadership and promotional content to suit our team’s marketing objectives and position MMIT as an expert and strategic partner within the life sciences industry
  • Interviewing and collaborating with MMIT’s leadership-level subject matter experts to refine potential topic ideas and translate their expertise into compelling, point-of-view-driven articles
  • Working cross-functionally with sales, product marketing, solution consulting, product management, advisory and market research teams to inform content development and devise effective promotional plans
  • Serving as the lead writer for MMIT’s website and social channels
  • Assisting with the copywriting and deployment of audience-driven marketing campaigns
  • Assisting with compiling stories and editing content for the MMIT newsletter



Qualifications

  • A degree in journalism, English, communications or marketing (or relevant experience)
  • Eight-plus years of experience translating complex topics into clear, compelling, expertise-driven content
  • At least two years of experience developing content within the pharmaceutical and/or healthcare industries, with an understanding of the business side of drug development and the complexities of bringing a drug to market
  • Experience writing for a range of formats and channels, with the ability to pivot easily between journalism-style thought leadership articles and tactical promotional copy
  • Excellent communication skills and the ability to build collaborative relationships in a remote working environment
  • The ability to work efficiently and prioritize projects on an evolving basis
  • A commitment to producing high-quality content that will resonate with and engage clients and potential clients
  • Location
  • Remote, but with quarterly travel to MMIT’s headquarters in Yardley, Pa., as needed


Additional Information

Education:

Bachelor's degree in marketing/business or related discipline. Master’s preferred.

Travel:

No overnight travel

Location:

Position based in Yardley, PA, can be remote for the right candidate.
Occasional travel to regional MMIT offices. Up to 10%-20%


All of your information will be kept confidential according to EEO guidelines.
Junior Marketing Associate

PEI-Genesis

Philadelphia, PA

4 hours ago
Compose and post online content to Social Media accounts across Twitter, ...
Social Media Manager

On Campus Marketing, LLC

Ewing, NJ

4 hours ago
Experience in successfully conceptualizing and managing strategic social mark...
Spa Receptionist / Marketing Assistant (Part-time)

Tranquility Den

Princeton, NJ

3 hours ago
Create high quality marketing materials and social media content. ...
Content Marketing Manager (Remote)

Nao

Philadelphia, PA

7 hours ago
Develop, implement and manage Nao Medical's content marketing stra...
Social Media Manager

On Campus Marketing

Township of Ewing, NJ

6 hours ago
Experience in successfully conceptualizing and managing strategic social mark...
Health Care Recruiter/Seasoned Social Media Professional

Better Home Care LLC

Feasterville-Trevose, PA

6 hours ago
Previous social media experience with content or campaign creation. As a ...
Administrative/Social Media Assistant

JAKTOOL

Cranbury, NJ

a day ago
Upload social media content as directed. Experience managing content
Social Media Manager

SilkyLuxe

Mount Laurel, NJ

21 hours ago
Knowledge of online marketing channels. Hands on experience in content...
Marketing Specialist, Customer Content

ALMO FULFILLMENT SERVICES LLC

Philadelphia, PA

a day ago
This position works with assigned ecommerce accounts to submit approved product ...
Marketing Assistant

Trefz Engineering, Inc.

Horsham, PA

2 days ago
Help in the creation of newsletters, including sourcing content and writi...
Marketing Lead, Customer Content

ALMO FULFILLMENT SERVICES LLC

Philadelphia, PA

a day ago
This position works with assigned ecommerce accounts to submit approved product ...
Marketing Assistant

KOAMTAC, Inc.

Princeton, NJ

a day ago
Support the marketing team with planning, implementing, and monitoring
Director of Communications

embrella

Princeton, NJ

a day ago
Knowledge of content management systems (e.g., WordPress). Knowledge of e...
Content Strategist - Product Marketing

Zeta Global

Philadelphia, PA

3 days ago
4+ years experience in a product or content marketing role prefera...
Communications & Social Media Manager

Catholic Charities - Diocese of Trenton

Trenton, NJ

2 days ago
Bachelor’s degree in communications/journalism/public relations/marketing or rel...